Thursday, September 04, 2008

Hurricane Preparedness - Ike is Coming - Category 4 Storm

Well, here we go again. I love South Florida tremendously. However, this time of year I always think would it be great to not go through this every year. But then I'm reminded that those along the coast also face it.

Each year I get better prepared. Wilma threw me for a loop, with lots of damage. No power for 3 weeks. Little food (even though I prepared) and major stress. My husband works at a job that requires him to actually go into work during the storms. They take turns. So I do it alone. My family recalls now with humor how during Wilma, we ran from room to room with a mattress over our heads. The room we had planned to stay in got destroyed, so I under pressure had to find a safe room in the house. We tried to squeeze the mattress in the bathroom, but it didn't work. Windows were crashing throughout the house. Hard to picture, but at the time it was terriflying. But afterwards, it was the light of the day - something to joke about it.

This year, I'm preparing more. It's my mission to make it easier for families. That's one of the reasons I wrote the Home Office Recovery Plan. www.virtualwordpublishing.com. When a storm hits it's stressful, you need to be prepared. Also, my families safety is in my hands, before, during and after the storm. Yes, it's just as critical afterwards. So with that, if anyone would like a sample copy of the Home Office Recovery Plan, email me. diana@virtualwordpublishing.com. If anyone wants the book itself, I'll knock $5.00 off. Email through me.

Also, this year I found a company that can help do the repairs and also help you set up before the storm. After Wilma, I was so frustrated always on the phone looking for help for repairs. And not being able to get them. No more!! I saw families in my area absolutely fall apart over this. I've looked for years to find the right company. And I believe I have. http://www.virtualwordpublishing.com/gladys.htm. It's my neighbors company, which makes it all the better. They are family-owned and operated and best yet they care. They do everything from preparing for the storm (shutters, etc.) to after the storm remodeling, removal, and rectifing (getting you back to normal.). I hope you look them up if you need help.

As always here are my tips too. I hope you find them beneficial.

Here are some steps to take to prepare:

Step One --Identify a safe place for everyone to meet. This pre-determined place should be discussed with family members prior to an emergency. A second location should be discussed. Also, out-of-town relatives should be advised of this location. Additionally, each person should have a list of phone numbers for immediate neighbors and family members. 3X5 index cards work well.

Step Two – Take an inventory now. Write down insurance policies including insurance company and contact information, policy numbers, group numbers, date of births, coverage, etc. Write down an inventory of valuables. Take photos.

Step Three -- Write down a complete family medical history. Include any medical conditions, medicines and dosages, doctors names and contact information, where medical records can be found, etc. Be specific. A life can truly depend on this one step alone.

Step Four – Get a copy of all important information, wills, trusts, mortgages, deeds, birth certificates, contracts, medical records, even household bills to help get things restored quickly, etc. Back-up your computer. Get extra cash. Often ATMs are down so cash is needed.

Step Five – Back up your computer system regularly. Whether you use your home computer for business or pleasure you want to be able to have a back-up available if it were to get damaged.

Food to have to prepare for a hurricane.

You normally will be able to grill. Get several bags of charcoal and lighter fluid for the grill. Also, if you have a gas grill, make sure you have plenty of gas. For cooking on the grill, get the Reynolds Hot Bags. This will allow you to grill about anything.

Foods/Beverages
Dry Cereal or Granola
Protein or Fruit Bars
Peanut Butter/Jelly
Nuts
Canned Juices
Crackers
Non-Perishable Pasteurized Milk
Bread/Bagels/Dry Toast
Canned Fruits
Ready to Eat Soups
Quick Energy Snacks
Tuna
Canned Foods--Kid’s Favorites
White Chicken In Can
Chips/Pretzels/Snacks
Packages of Ketchup/Mayo, etc.
Noodles for Cooking
Velvetta/Cheese
Fruits/Vegetables
Coffee (Instant) -- Gotta have!
Trail Mix
Water / Juice Boxes for kids
Your Favorite Foods
Pet Food -- Not to eat naturally.


Velveeta Cheese (Stores well) -- (Crackers/Tuna Sandwiches/Top of Rice & Vegetables/Mac & Cheese)
Noodles -- Spaghetti/Mac & Cheese -- this is for after.
Uncle Ben's Ready Rice (simmer the boil-in-bag 4 minutes) -- Different flavors
Can Fruits/Pop Open Tops -- Can mix with Jell-O if you have plenty of water. Different dessert for kids.

Food safety: Food kept under minimal refrigeration (in an ice chest) is prone to food safety issues, so be very careful how you handle it. At a time like this, food safety rules are very important. Use the disposable food cutting sheets for preparing meats, vegetables and fruits.

And wear disposable gloves.Rinse once: When using a variety of canned beans for one meal, place them all in a colander and rinse them all at one time instead of one kind at a time. This saves water.Buy cookies, chips, pretzels, crackers with processed cheese in single-serving snack packs so that they don't succumb to humidity and get soggy once opened. For a sweet treat, stock mini candy bars.To go with those chips, purchase pop-top cans of dip. They come in a variety of flavors including onion, bean, mild cheddar and jalapeno cheddar (Wise and Fritos).

Sitting with the family enjoying these as you heat the grill for dinner is a good way to help everyone relax at a trying time.

Our family always buys fruits, lots of fruits. Going though the trauma of the storm, nerves are on the edge. If I can provide them with fruits, nuts, and other items to eat while weathering the storm, it seems to help.

FIRST AID SUPPLIES
Sewing Needle
Sun Screen
Thermometer
Tweezers
2” Sterile Gauze Pads
Latex Gloves
Moistened Towelettes
Safety Pins
4” Sterile Gauze
2” Sterile Roller Bandages
First Aid Cream
Personal Items
Hand Sanitizer Gel
Pain Relief such as Tylenol


If you have ideas on how to stay safe, please share them with us. Thanks!

Diana Ennen, Virtual Word Publishing, www.virtualwordpublishing.com

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Wednesday, September 03, 2008

Tips for Saving Money

Diana Ennen & Kelly Poelker
Authors: Virtual Assistant the Series, Become a Highly Successful, Sought After VA
www.vatheseries.com

Tips/advice for saving a services (e.g. Internet):

Having unlimited capabilities is very beneficial for entrepreneurs. For example, with unlimited phone services, you can talk freely and don't have to worry about being on the phone too long with potential clients and even your regular clients. Plus when you have unlimited services you find you have more ways to use your services, such as offering coaching. Unlimited Internet is almost always a necessity. Not only do you need the Internet for connecting with clients, but you also do research, marketing, networking, etc. You want to be able to have access to this freely.

You can often save money by getting services bundled. For example check to see if you can get a lower rate on combining services such as long distance phone service, Internet service, etc. It's important though to check your bill monthly and make sure that you are getting what you signed up for and nothing additional. Also, if you are unsure if you have a package added, call and find out before you utilize the service to make sure you are covered. For example, if you aren't sure if your calls to Canada are covered, call and find out. Don't just assume they are and make a call. You don’t want one large unexpected phone bill to negate the savings you receive.

One point that Kelly Poelker, my co-author of VA the Series points out is when bundling have a back-up plan in place as one down side to bundled services is if one service goes down, typically they all do. Use caution in selecting a provider and get the most reliable one.

Tips/advice for saving on regularly purchased office supplies, such as toner and paper. Home-Based Business Savings Ideas

Always buy in bulk whenever you can and shop until you find the best prices. Also shopping at wholesale or non-office supply stores can save you money. Today, I purchase most of my office supplies, including toners, at Walmart. I also find places such as Costco or Sams Club can save a bundle. However, I will still look to the sale ads at places such as Office Depot to see their sales. Once in a while their sale price will be cheaper. Also, Office Depot and many places offer Rewards cards. By using your rewards card, at the end of the quarter you can get a gift card back that you can use for purchases. The amount is dependent on how much you spend. Shop online as well. Often you will then get email notices of sales.

Generic versions do work for some products, but I’ve found for toners, etc for quality I want to go with name brand. What you can do is try out one to see if it works for you. It’s worth the experiment if it works and you save monthly from then on. And it’s not a large investment if it doesn’t. But always keep in mind, professional image for entrepreneurs is the most important factor in determining price.

What services are necessary?

Focus on your particular business and what needs relate directly to that keeping in mind that your business is unique. Even though some businesses might need some services, you might not.
Now consider what services you used in the past year and how often you used that service.

Tips for comparison shopping and/or negotiating:

There are times of the year that certain items routinely go on sale. Take note of these times and plan accordingly. Also, be aggressive and ask sales personnel when they routinely have discounts. For example, when new computer models come out, you can get cheaper prices on the older models.

Buy bulk and go for volume discounts with vendors you purchase from routinely. Also check into a commercial accounts for contract pricing. Share the costs with your colleagues and save even more.

Other tips/advice

Write out a budget for your business and prioritize what your needs are. This is invaluable. Many add this to their business plan when starting a business, but a separate budget can be a real asset. It helps to see things in black and white.

Also, stick with products that you trust and look for the best prices on them. For example, I normally purchase Hewlett Packard computers. I keep an eye on their products and always look for the best prices before I need to make a purchase.

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CBS 4 News Explores Thriving Virtual Assistant Industry –The Solution to a Gloomy Economy

CBS 4 News Explores Thriving Virtual Assistant Industry –The Solution to a Gloomy Economy.

Margate, FL (September, 2008) With the downturn in the economy and pink slips a way of life today, more and more are turning to working at home. In fact, CBS4 News recently did a segment entitled “Working From Home Can Rake in Big Bucks” http://cbs4.com/consumer/economy.job.home.2.792216.html in which it features the thriving virtual assistant industry and how becoming a virtual assistant can be the solution so many are looking for today.

As the segment states, “It's one of the fastest growing home based businesses and getting even bigger. Virtual assistants or VAs, as they're known, are independent contractors who work from home and offer clerical support, administrative help, sales assistance or personal services to companies large and small. These can be anything from typing, medical or legal transcription, website creation or marketing.“

Diana Ennen of Margate, Florida was featured in the segment and states that after it aired she received a tremendous response from those who have been out of work and looking to supplement their income. Ennen states, “It has been fabulous to be able to help those in my community get back on their feet. One benefit of being a virtual assistant is that you can work globally so your local economy doesn’t affect you as much as you can secure clients from around the world. Also, in addition to the services CBS mentioned, you can also do publicity and marketing, bookkeeping, database management, etc. “

Ennen started her own company Virtual Word Publishing in 1985 offering her skills in publicity, online marketing and book promotions to clients. She has also co-authored a book Virtual Assistant - The Series: Become a Highly Successful, Sought After VA with the Founder of the Academy for Virtual Professionals, Kelly Poelker.

Both agree that starting a Virtual Assistant Business is truly one of the best ways you can survive in this gloomy economy. Virtual Assistants are independent contractors and their rates start at approximately $35 dollars an hour but can increase to $95 dollars an hour depending on the services you offer. Ennen says for those who want it, there's more work than you can handle.

Stop by Virtual Word Publishing at http://www.virtualwordpublishing.com for additional information on starting your own virtual assistant business or to find out more about the virtual assistant services we offer. Also, look to the Academy of Virtual Professionals at http://www.academyvp.com/ for their September classes.


CBS4 News explores starting a virtual assistant business as the perfect solution for those facing tough times in the economy. Virtual Assistants work globally so you can target clients worldwide and be quite successful.
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Margate, FL (September, 2008) With the downturn in the economy and pink slips a way of life today, more and more are turning to working at home. In fact, CBS4 News recently did a segment entitled “Working From Home Can Rake in Big Bucks” http://cbs4.com/consumer/economy.job.home.2.792216.html in which it features the thriving virtual assistant industry and how becoming a virtual assistant can be the solution so many are looking for today.

As the segment states, “It's one of the fastest growing home based businesses and getting even bigger. Virtual assistants or VAs, as they're known, are independent contractors who work from home and offer clerical support, administrative help, sales assistance or personal services to companies large and small. These can be anything from typing, medical or legal transcription, website creation or marketing.“

Diana Ennen of Margate, Florida was featured in the segment and states that after it aired she received a tremendous response from those who have been out of work and looking to supplement their income. Ennen states, “It has been fabulous to be able to help those in my community get back on their feet. One benefit of being a virtual assistant is that you can work globally so your local economy doesn’t affect you as much as you can secure clients from around the world. Also, in addition to the services CBS mentioned, you can also do publicity and marketing, bookkeeping, database management, etc. “

Ennen started her own company Virtual Word Publishing in 1985 offering her skills in publicity, online marketing and book promotions to clients. She has also co-authored a book Virtual Assistant - The Series: Become a Highly Successful, Sought After VA with the Founder of the Academy for Virtual Professionals, Kelly Poelker.

Both agree that starting a Virtual Assistant Business is truly one of the best ways you can survive in this gloomy economy. Virtual Assistants are independent contractors and their rates start at approximately $35 dollars an hour but can increase to $95 dollars an hour depending on the services you offer. Ennen says for those who want it, there's more work than you can handle.

Stop by Virtual Word Publishing at http://www.virtualwordpublishing.com for additional information on starting your own virtual assistant business or to find out more about the virtual assistant services we offer. Also, look to the Academy of Virtual Professionals at http://www.academyvp.com/ for their September classes.


CBS4 News explores starting a virtual assistant business as the perfect solution for those facing tough times in the economy. Virtual Assistants work globally so you can target clients worldwide and be quite successful.

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Virtual Assistants Excel in the Publicity and Marketing Niche

Virtual Assistants Excel in the Publicity and Marketing Niche

We all realize how Virtual Assistants have revolutionized the way we work today. Most businesses now count on their Virtual Assistant the same as they used to count on their secretaries, only so much more. VAs are a prized and respected part of their client’s team, and unlike secretaries, who often were taken for granted, Virtual Assistants are praised for their professionalism and skills. Most businesses today can’t imagine where they would be without their VA. And as the potential for success in a virtual assistant business continues to explode, so does the need for good Virtual Assistants.

Today’s Virtual Assistants need to take pride in their business and also to learn as much as they can about their niche, which is the specialty they have chosen to specialize in. One niche that I highly recommend is to offer publicity and marketing services to clients. This is an area that is growing in leaps and bounds as more and more authors, businesses, and other professionals realize the need to market their business to get good publicity. A business can expand tremendously when hiring a Virtual Assistant to help them spread the word about their products or services. Also, authors today aren’t aware that once they write a book, that’s when the real work begins. They need to get the word out about their book in order for it to be successful. That’s where a good Publicity Virtual Assistant comes in.

Publicity and marketing is thrilling to say the least. There’s such a great rush when your client gets recognized in national magazines, or a TV station wants to do a segment on them and you helped them achieve this success. Or better yet, when your efforts start resulting in substantial increased sales for them. Clients will not only keep using your services, but also tell others about this new positive addition they have to their business. And best yet, you too get to feel that satisfaction as you are helping them achieve their goals.

One of my most successful tips is learning how to effectively use any publicity that a client receives. When clients get national attention in a magazine, newspaper, or TV Segment, or even on a popular website, it’s important to make sure that everyone is aware of this. A press release should immediately go out to announce their accomplishment. This release should be added to their website and also should go to all their local papers, radio stations, and TV networks. Media loves to highlight a success story of their locals, so make sure you get this out there as soon as you can. And you don’t have to wait for the publicity to happen. If your client lands a major TV segment, you can start sending this press out beforehand in order to get more media for when the event happens. You just want to make sure that the client is fairly confident the segment will air. Also, don’t worry if the segment gets bumped back, that often happens as breaking news takes priority. This can almost be a blessing, as then you get to do more publicity before the airdate.

It’s also important to follow-up with the reporters and let them know how much you appreciate the acceptance of your quotes for an article. When you go the extra step to show them your appreciation, they remember you when the next article comes up and they need help with more expert advice. Many reporters work for multiple magazines so one good ally can lead to lots of media exposure. Always keep your PR hat on. Learn to take any situation and turn it into good press for your clients and your business as well. Stay on top of current events and see if you have anything to offer. Whenever a story hits the press that any of my clients would have a connection to, I’ll send it right away. Having press releases already prepared for clients on their business is always a great help. How do you know about these events? Sign up for Google Alerts under the topics of interest and then whenever a story is written, you can follow-up with your press release or article to the reporter. It works! I also use ProfNet from PRNewswire, which allows me to get daily leads from major news outlets. You can also consider PRLeads.

It’s also important to learn how to write a good press release and article and also where to send those. Make sure that your press releases and articles are newsworthy and also something that interests the readers. When I write a release, I always think would I read this release? Would it interest me? If not, I doubt your target audience would be reading it either. Plus, be careful to sound too promotional. You can easily get your message across without sounding like an ad.

Publicity is a great niche for Virtual Assistants. To learn more stop by my site at www.virtualwordpublishing.com or contact me for a free 10 minute call on PR tips or my free PR Informational Package.
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Diana Ennen is the author of numerous books including Virtual Assistant - The Series, Become a Highly Successful, Sought After VA and accompanying Workbook; Words From Home, Start, Run and Profit from a Home-Based Word Processing Business. She specializes in publicity and book marketing and is president of Virtual Word Publishing http://www.virtualwordpublishing.com and http://www.virtualassistantstartups.com. Stop by our site for free booklets and reports on business startups.

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